Ever notice how, when you bring home roasted Hatch chile from Chile Traditions, you end up peeling and eating half the sack BEFORE you ever put ‘em up and stack ‘em in the freezer? C’mon, man! Follow your nose to our roasting center, Wyoming @ Montgomery ABQ!

We love our customers as much as they love us! Here’s what ABQ customer Ona A. said: “Sent gift baskets to our kids who now live in San Diego, and won’t be traveling. Helpful, friendly folks when I called to put together the gifts. Our children are ecstatic! Thanks, guys! Especially, the Sopaipilla mix. Very New Mexican. Not found in California!”